2018 Cord Cutter & Cord Never Study

By cg42

Our 2018 Cord Cutter & Cord Never Study builds on our two previous studies by providing a focused look at both US consumers who opted out of subscription- based Paid-TV service in the last two years (i.e., Cord Cutters) as well as US consumers who have never subscribed to paid-TV service (i.e., Cord Nevers). This installment, the first of three separate reports, focuses on the cable industry’s Biggest Losers as a result of cord cutting and cord nevering behavior.